Coca-Cola Just Did Something No Company Has Ever Done. Here's How Coke Drinkers Are Reacting
Diet soda drinkers seemingly unfazed by aspartame report
I Tried Coca-Cola's Two New Flavors—Here Are My Unfiltered Thoughts
Coke Zero knows the benefits of hanging around with your cooler, sexier friends
Coca-Cola Life is not performing well in US, says Bernstein Research
Coke hopes to excite younger drinkers with new raspberry-flavored Coca-Cola Spiced - The Boston Globe
New Coke debuted 30 years ago. Here's why it was a sugary fiasco. - Vox
Share a Coke and a Word: How Coca-Cola Captured Millennials Through Word of Mouth Marketing, by Kerry Windle
Marketing strategies of coca cola company
In the '80s, New Coke debuted, failed, then helped launch Coca-Cola Classic - Click Americana
Is More Product Innovation Really Necessary?
Diet Coke or Coke Zero?! Which is WORSE for your Health? Which would z, aspartame danger